Make Your Newsletter Informative and Helpful
Not so long ago I signed up for a newsletter expecting that it would contain helpful articles, ideas and tips. However, instead of being informative it was boring and was packed with promotional stuff and sales pitches. Don’t fall into the same trap with your newsletter. Yes, you want your newsletter to carry some promotional
How to Make the Most of Social Media Sites and Stay Sane at the Same time
A few years ago, nobody really understood the power of using social media for their business. These days everyone from the government to your local restaurant has an online presence on a number of social networks. If it is handled well, social media can deliver a huge online audience that hangs off your every tweet,
Why You Absolutely Must Build an Online Community for Your Business
There is a really big difference between an audience and a community. An audience is one-way. It is not interactive. It isn’t social. An audience passively watches or reads. An audience doesn’t participate. Or share with others. It just observes. On the other hand, a community is a two-way conversation. It is a living, breathing
Instagram – How Your Business Can Successfully Use Instagram
Standing out from the crowd on Instagram is essential. We share our top tips to help your business to attract thousands of followers and build your brand to gain more customers on this very successful social media network. Instagram is one of the biggest success stories of recent times and it’s one of the best
The Secrets to Keeping Visitors On Your Site and How to Make Them Keep Coming Back For More
How do you keep visitors on your site longer once they’ve clicked through from a search result? Here’s the lowdown that will help boost your online profits: We all want to get our site to the top of Google but that is only half of the story. For example, what happens when people click through